Sweden's attractions are many and varied, from the Arctic wilderness of the far north – home to thrilling adventures and the world's first ice hotel – to urban fashion shows, archipelago sailing trips, woodland hikes, great shopping and city's packed full of inspiring architecture.
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Swedish Lapland Holidays
Nature holidays are undoubtedly Sweden's biggest draw. At the top of many visitors' wish list is untouched Swedish Lapland, offering experiences like the midnight sun and the Northern Lights accompanied by a near-mystical silence. The ICEHOTEL is one of the world’s most famous accommodations, emulated many a time, but Sweden has the original offering in the Lappish wilderness. It’s perhaps at its most magical in winter – head on our Classic ICEHOTEL break where you’ll dog sled and enjoy traditional Scandinavian feasts, culminating each night sleeping in your own private ice room.
Sweden's ICEHOTEL is the world's original hotel made of ice
The chance to see the Northern Lights is a major draw of Swedish Lapland, as well as snowmobiling, husky sledding, and snowshoeing. Experience all this on our Winter Break in Swedish Lapland itinerary, where you’ll stay in a cosy lodge and try your hand at ice fishing, as well as – luck depending – spotting the ballet of the Northern Lights.
Sweden have long been ahead of the crowd when it comes to innovation, showcased most extravagantly in the iconic Treehotel – also in Swedish Lapland – where a range of cabins from UFOs to mirror cubes have been architecturally designed high in the treetops. A place of childhood (and adult) dreams, a stay in one of their treehouses makes for a wonderful winter break, skiing and snowshoeing the Swedish pine forests, while summer offers canoeing on lakes and hiking the plethora of trails in the area.
Snowmobiling is one of Swedish Lapland's most popular winter draws
On our Under the Midnight Sun: lodges, Treehotel & ICEHOTEL itinerary you’ll kayak through picturesque harbours and sample delicious Swedish fare while staying in two of the country's most spectacular resorts. Whatever the season, culminate each evening in relaxing style with a typical Swedish sauna, found in most of our Sweden accommodations.
Treehotel experiences the Midnight Sun during the summer months
Explore Swedish Lapland holidays
Gothenburg & The West Coast Holidays
On the opposite coast lies Sweden's second city Gothenburg, a grand port city founded in 1621 and dominated by neoclassical architecture, elegant squares, broad avenues and pretty canal-side walks. The long, dark winters mean that Swedes revel in the summer period, and if weather permits, enjoying fresh seafood in the eternal sun makes for wonderful evenings. Experience it with our Gothenburg & The West of Sweden itinerary, where you’ll spend summer days exploring scenic routes in parks and gardens, visiting the cobbled lanes of Fjallbacka and staying in charming hotels.
Gothenburg is known for its world-class seafood
Gothenburg is also the gateway to the spectacular West Coast, where charming fishing villages lie alongside rugged shores and archipelagos. Head on our West coast seafood safari where you’ll wander along quaint canals, take kayak tours and go fishing, alongside, of course, sampling some spectacularly fresh seafood.
Typical seafood caught off Sweden's west coast
Central Sweden Holidays
Central Sweden offers a blend of cultural heritage and natural beauty, making it ideal for those seeking a real authentic Swedish experience. The area is home to peaceful lakes, deep forests and welcoming towns, all connected by efficient travel routes that make exploring easy and rewarding. Summer self-drives and rail journeys are recommended, and it is particularly easy to connect with the famous cities of Gothenburg or Stockholm.
Scenery in Central Sweden
At the heart of Central Sweden lies Dalarna, often considered the spiritual soul of the country. This picturesque province is where Swedish traditions are most vividly preserved – from the iconic red-painted cottages to the lively midsummer celebrations in towns like Leksand. Outdoor lovers can venture into the forests of Orsa for wildlife spotting, including bears and moose. Whether you're visiting the serene shores of Lake Siljan or admiring handcrafted Dala horses in local workshops, Dalarna offers a uniquely Swedish escape steeped in folklore and natural beauty. Experience an in-depth immersion of the region with our Dalarna in depth itinerary.
Historic church beside Lake Siljan lake, Sweden
Explore Central Sweden holidays
Stockholm Holidays
Sweden’s capital, Stockholm, is a vibrant metropolis that spans across 14 islands connected by bridges. It’s a city that blends stunning natural beauty with an intriguing cultural heritage. With a third of the city covered by water and another third by parks and woodlands, Stockholm offers the perfect mix of urban excitement and nature. A visit to the Old Town (Gamla Stan) is like stepping back in time, where cobbled streets wind through centuries-old buildings, leading you to iconic landmarks such as the Royal Palace. The National Art Museum offers world-class collections, while the city’s trendy cafés and modern art galleries provide a contemporary cultural scene.
Gamla stan, Stockholm's old town
The great outdoors is always within reach too. Take a boat tour through the Stockholm Archipelago, a collection of over 30,000 islands that offer everything from peaceful nature walks to kayaking adventures. Whether you’re exploring the narrow alleyways of Gamla Stan or enjoying the coastal views from a Cliff House overlooking the sea, Stockholm provides an abundance of activities to satisfy every traveler’s interests. Head on our Stockholm city break at Clarion Sign during any season where you’ll explore all that the city has to offer, from museums to spas to sauna sessions.
The Stockholm Archipelago as seen from above
Our Baltic voyage: Stockholm, Åland Islands and Helsinki itinerary gives you the perfect balance of city exploration and island hopping, allowing you to enjoy both the vibrant cultural scene of Stockholm and the tranquility of the surrounding islands. You'll even have a chance to visit the Finnish capital on a short sail across the Baltic Sea. Whether you visit in the summer to experience the Midnight Sun or in winter for the festive Christmas markets, Stockholm's diversities are certainly worth exploring year-round.
Located between Stockholm & Helsinki, the Åland Islands are a Swedish speaking part of Finland
The key to the perfect holiday in Sweden is booking early. Many of the most popular highlights such as the ICEHOTEL sell out months in advance, while many of the best places are small, intimate and fill up fast. We recommend you get in touch as soon as you are interested, so we can ensure you can book your perfect holiday.
